Irish Medical Times Medical News for Healthcare Professionals
Print Advertising
Print Advertising
Technical Information:
All ads should be supplied in high res CMYK PDF format.
Artwork should be made up from Illustrator EPS files to avoid bitmapping when printing.
BLEED is only required on full page ads (or double page spreads).
Files must contain BLEED/CUT MARKS though these are not necessary on fractional ads.
Bleed is used only where images extend beyond the final dimensions of the page. Artwork is printed on larger-size paper and trimmed to the desired size, leaving no white margins on the final print.
Please send all finished artwork to:
allister.obrien@imt.ie
For details from the last Red C Readership Survey carried out on IMT please click here
To view our latest Audited Bureau of Circulation (ABC) Certificate please click here
| Adv name | Bleed size | Trimmed size (width x height) |
Type area (width x height) |
|---|---|---|---|
| Double Page Spread | 5x5 mm | 546x395 mm | |
| Full Page | 5x5 mm | 273x395 mm | |
| 10 x 4 | 166x256 mm | ||
| Third Horizontal | 251x120 mm | ||
| 10 x 8 Fireplace Ad | 354x256 mm | ||
| Half Page (Horizontal) | 251x174 mm | ||
| Half Page (Vertical) | 124x370 mm | ||
| 6 x 2 (Cover) | 81x152 mm | ||
| Recruitment | |||
| Full Page | 5x5 mm | 251x356 mm | |
| Quarter Page | 124x176 mm | ||
| 20 x 2 | 82x200 mm | ||
| 10 x 3 | 124x100 mm | ||
| Half Page | 251x176 mm | ||
| 10 x 2 | 82x100 mm | ||
| 6 x 3 | 124x60 mm | ||
| 1/3 Page Horizontal | 251x124 mm |
Contact Information
Brendan McDermott
brendan.mcdermott@imt.ie
+ 353 (0)1 8176321
Digital Advertising
Digital Advertising
Did you know that:
• 52% of the IMT readership are Consultants and NCHDs.
• 33% of IMT subscribers claim to have applied for a job in response to a job advert seen in Irish Medical Times.
Leaderboard
Billboard
One of the largest and most visible ad units, with a billboard you're always going to be front and centre. Our IAB standard Billboard ad creative stretches to the full content width of the page.
Pop-up (modal - large)
Mobile MPU
MPU
Double MPU
Button
UnderNav
Sidekick
This exciting expandable ad format launches from an IAB standard MPU ad (or other trigger, by agreement). Following the initial user interaction, the creative smoothly pushes all our other page content to the left, revealing a large, functional multimedia canvas for your creative.
Banderole
Banderole is a horizontally displayed banner with a fixed position that covers website content fully from left to right. A banderole doesn't move while the page is being scrolled). The banderole shrinks automatically (or after click-to-close) and finishes up as a block element on the right edge of the browser window. It can be expanded again in any time after clicking (or optionally, hovering) on the bar.
Wallpaper
Expandable
Expansion must be user-initiated
| Initial size (px) | Expanded size (px) |
|---|---|
| 300x250 | 600x250 |
| 300x600 | 600x600 |
| 728x90 | 728x315 |
Contact Information
Brendan McDermot
brendan.mcdermott@imt.ie
+ 353 (0)1 8176321